Lead generation
through online means has evolved over the years. Back then promotions
would run rampant here and there and Internet marketers would pounce
at any minute to try and generate leads. Today however, much has
changed and more people are realizing that content is the key to
generating leads online. One of the best ways to use content to
better your rate of acquiring leads online is through blogging.
Studies
show that companies that increase their number of pages generate more
traffic and leads online. And through blogging, you can rapidly
increase your page count and therefore increase traffic and lead
generation results. Studies have also shown that companies that
update their blog multiple times a month have better chances of
generating leads through their content. So, can you see just what
kind of power blogging has in helping your lead generation campaign?
